Home / Industries / Solar installers
Homeowners searching for solar installation choose the installer they find first and trust most. Pilot Local builds your local SEO website in about 75 seconds, so your business appears where those searches happen and looks credible when it does.
Free preview. No credit card. You only pay when you publish.
Most solar installers rely on referrals and a Google Business Profile alone. But when a homeowner searches for solar panel installation in their neighbourhood, businesses with a real website appear first. Without one, you are invisible to buyers who are ready to get a quote and move forward.
Building a proper website usually means hiring a web agency, waiting weeks, and spending thousands of dollars. Pilot Local removes that barrier entirely. You get a site with a page for every service and every area you cover, built in about 75 seconds, with a free preview before you pay anything.
73 percent of homeowners choose a business with a professional website over one without. For solar installers, that matters a great deal because the average residential solar job is a significant investment. Homeowners research carefully before calling. When your site has a dedicated page for rooftop solar installation or battery storage in their specific suburb, you become the obvious, trustworthy choice they contact first.
Local SEO works by matching a searcher's location and intent to the most relevant nearby business. A single homepage cannot do that job well. When Pilot Local builds a page for each service and each neighbourhood you serve, Google sees clear, relevant content for every combination. So when someone searches for solar panel installation in a specific city, your site has a page that speaks directly to that search.
Each service gets its own page, written to rank for that exact search, so solar installers show up for "solar installer near [city]" instead of being buried under one thin homepage.
Solar installers serve a wide spread of suburbs and towns, because customers rarely travel to find you. They search locally. Pilot Local builds a dedicated neighbourhood page for every area you work in, so your business appears in searches across your full service region, not just your postcode. You choose which suburbs to cover, and the site handles the rest.
Every Pilot Local solar installation website ships complete. There is nothing to design, configure, or maintain. The technical local SEO that usually costs thousands and takes an agency weeks, the schema markup, the page per service, the page per area, and the mobile-first build, are done for you from the first second, so you can get back to the work that actually pays.
The website Pilot Local builds for a solar installation business includes a homepage with a click-to-call button, a trust signals section, and schema markup for local business. It also includes individual service pages for residential solar, battery storage, inverter replacement, and each other offered service, plus a dedicated area page for every neighbourhood served. All pages are mobile-optimised and secured with free SSL.
A Google Business Profile helps with map visibility, but it cannot rank for suburb-specific or service-specific search terms the way a website can. When a homeowner searches for solar battery storage installation in their neighbourhood, a dedicated website page can appear in organic results. Your profile and your website work together, so having both gives you much broader coverage.
Pilot Local starts at $199 per month, and the preview is completely free, so you see the finished site before you pay anything. A web agency typically charges between $3,000 and $8,000 to build a comparable site, plus ongoing fees for hosting and updates. With Pilot Local there are no setup fees and no long-term contracts.
Pilot Local builds your full preview website in about 75 seconds. That includes your homepage, all service pages, and all neighbourhood pages. Keep in mind that once you publish, search engines still need days to weeks to crawl and index your pages. The 75 seconds refers to building the site preview, not to indexing or ranking time.
To rank well in local searches, a solar installer website needs a dedicated page for each service, such as rooftop solar, battery storage, and inverter replacement, plus a separate page for each suburb or city you serve. Each page needs clear headings, relevant content, and local schema markup. Pilot Local builds all of that automatically, because it is designed specifically for local service businesses.
Yes. You can connect your own domain name to your Pilot Local site at no extra cost. Every site also comes with free SSL, so your pages load securely over HTTPS. There are no long-term contracts, so you can cancel at any time. Your domain remains yours regardless of whether you continue using Pilot Local.
Free preview in about 75 seconds. No credit card, cancel anytime, your domain stays yours.
Plans from $199/mo. See pricing
Reviewed by the Pilot Local team. We build and maintain local SEO websites for solar installation and other trade businesses across the US and Canada.